{"id":16323,"date":"2022-02-09T10:59:38","date_gmt":"2022-02-09T13:59:38","guid":{"rendered":"http:\/\/www.teamcore.com\/?p=16323"},"modified":"2022-07-21T17:37:07","modified_gmt":"2022-07-21T21:37:07","slug":"estrategia-omnicanal-el-gran-desafio-del-retail","status":"publish","type":"post","link":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/","title":{"rendered":"Omnicanalidad: el gran desaf\u00edo del retail"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Antes de comenzar a leer, te invitamos a pensar como <strong>cliente:<\/strong><\/span><\/p>\n<blockquote><p>\u00bfTe gustar\u00eda encontrar el producto que quieres cuando vayas a buscarlo a la tienda, sin esperar a que lo lleven all\u00ed o tener que buscarlo en la app para poderlo comprar?<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>Por eso naci\u00f3 la<strong> estrategia <a href=\"http:\/\/www.teamcore.com\/es\/2021\/09\/01\/estrategia-ejecucion-y-negociacion-en-el-nuevo-modelo-omnicanal\/\">omnicanal<\/a>.\u00a0<\/strong>Su objetivo es lograr que los <strong>clientes<\/strong> encuentren los productos de tu empresa, siempre que los vayan a <strong>comprar<\/strong> y donde los <strong>busquen<\/strong>. Es decir, que vivan una <strong>experiencia \u00fanica y pr\u00e1ctica.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2><b>\u00bfQu\u00e9 es el omnicanal?<\/b><\/h2>\n<p><span style=\"font-weight: 400\">Es ofrecerle al cliente una <\/span><b>experiencia unificada y de alta calidad<\/b><span style=\"font-weight: 400\">, que fluye sin problema entre los canales de contacto, <\/span><b>digitales y f\u00edsicos,<\/b><span style=\"font-weight: 400\"> para entregar un producto o servicio.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Adem\u00e1s, estos canales <\/span><b>compartan informaci\u00f3n <\/b><span style=\"font-weight: 400\">entre ellos para conocer:<\/span><\/p>\n<ul>\n<li><strong>Disponibilidad<\/strong> de <strong>productos.<\/strong><\/li>\n<li>Detalles de<strong>h\u00e1bitos de consumo<\/strong> de los clientes.<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Ve\u00e1mos un ejemplo para que sea m\u00e1s claro:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">T\u00fa compras algo en la <\/span><b>tienda en l\u00ednea <\/b><span style=\"font-weight: 400\">del supermercado.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">El<\/span><b> supermercado te env\u00eda<\/b><span style=\"font-weight: 400\"> lo que pediste <\/span><b>desde la tienda m\u00e1s cercana <\/b><span style=\"font-weight: 400\">a tu casa, para asegurar una entrega en poco tiempo y con las mejores condiciones de calidad.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400\">En este proceso interact\u00faan varios canales:<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">&#8211; Tienda digital o e-commerce<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">&#8211; Pasarela de pago digital<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">&#8211; Tienda f\u00edsica<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">&#8211; Empleado que recibe y gestiona tu pedido<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><span style=\"font-weight: 400\">&#8211; Despachador de pedido a domicilio<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>\u00bfPara qu\u00e9 una estrategia omnicanal?<\/b><\/h2>\n<ul>\n<li><span style=\"font-weight: 400\">Mayor <strong>interacci\u00f3n<\/strong> entre <strong>online y offline.<\/strong><\/span><\/li>\n<li><span style=\"font-weight: 400\">Mejora la <strong>experiencia de compra<\/strong> del cliente. As\u00ed mejora su <strong>satisfacci\u00f3n<\/strong> y percepci\u00f3n del <strong>servicio<\/strong>.<\/span><\/li>\n<li><span style=\"font-weight: 400\"><strong>Mayores ventas<\/strong> al mejorar su eficiencia. <\/span><\/li>\n<li><span style=\"font-weight: 400\"><span style=\"font-weight: 400\"><span style=\"font-weight: 400\">Evita <strong>quiebres por stock o problemas de abastecimiento<\/strong> en el punto de venta.<\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">La <strong>metodolog\u00eda Teamcore<\/strong> y su plataforma te ayudan a consolidar la estrategia omnicanal para que tus <strong>clientes encuentren <\/strong>tus <strong>productos<\/strong> en el <strong>momento <\/strong>que lo<strong> deseen<\/strong> y de la <strong>manera <\/strong>que <strong>prefieren<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>Condiciones:<\/h3>\n<p>La estrategia omnicanal depende de:<\/p>\n<ul>\n<li>Buena integraci\u00f3n tecnol\u00f3gica.<\/li>\n<li>Conocimiento profundo sobre el negocio.<\/li>\n<li>Seguimiento y evaluaci\u00f3n continua del negocio y su entorno.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2>Omnicanal: diferente a multicanal y crosschannel<\/h2>\n<p>Es com\u00fan confundir la estrategia omnicanal con ser multicanal o implementar un plan que propone una acci\u00f3n multichannel. Te explicamos las diferencias:<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Multicanal<\/strong><\/h3>\n<p>Es cuando tienes <strong>varios canales disponibles<\/strong> <strong>para venta y compra<\/strong>, como el sitio web, la app y los puntos de venta.<\/p>\n<p>Sin embargo, estos canales <strong>no est\u00e1n conectados<\/strong>. Incluso, pueden <strong>competir entre ellos.<\/strong><\/p>\n<p>A diferencia de la estrategia omnicanal, en este caso, cada canal act\u00faa de manera <strong>independiente<\/strong>. No intercambian informaci\u00f3n entre ellos, ni sirven de puente para facilitar procesos o mejorar la experiencia del cliente.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Crosschannel<\/strong><\/h3>\n<p>Se refiere a algo como<strong> &#8220;cruzar canales&#8221;.<\/strong> Por eso, es una estrategia en la que se <strong>mezclan canales de venta y compra,<\/strong> pero de <strong>determinada manera<\/strong> que controla la empresa, no seg\u00fan necesidad del cliente.<\/p>\n<p>Incluso, este camino es visto por muchas organizaciones como estrategia para <strong>mejorar las ventas,<\/strong> pero no impacta directamente a la experiencia de servicio al cliente y su satisfacci\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\"><strong>Con <a href=\"https:\/\/www.linkedin.com\/company\/teamcore-solutions\/\">Teamcore<\/a> puedes implementar la estrategia omnicanal<\/strong> en tu negocio. As\u00ed te ayudamos a que tus productos <strong>siempre est\u00e9n disponibles<\/strong> en el punto de venta. Adem\u00e1s, c<strong>onectamos tus canales de venta, digitales y f\u00edsicos,<\/strong> para que tus clientes disfruten mejores experiencias de compra.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u00bfC\u00f3mo lo hacemos? <strong>\u00a1Transformamos datos en acci\u00f3n!<\/strong> Trabajamos en equipo por objetivos comunes que nos permitan crecer y evolucionar.<\/span><\/p>\n<p>&nbsp;<\/p>\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-be210b2c-abc0-4e85-bd76-0cacef8e4395\"><span class=\"hs-cta-node hs-cta-be210b2c-abc0-4e85-bd76-0cacef8e4395\" id=\"hs-cta-be210b2c-abc0-4e85-bd76-0cacef8e4395\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/2254019\/be210b2c-abc0-4e85-bd76-0cacef8e4395\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-be210b2c-abc0-4e85-bd76-0cacef8e4395\" style=\"border-width:0px;\" height=\"530\" width=\"1000\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/2254019\/be210b2c-abc0-4e85-bd76-0cacef8e4395.png\"  alt=\"4 principios para impulsar las ventas\"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(2254019, 'be210b2c-abc0-4e85-bd76-0cacef8e4395', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n","protected":false},"excerpt":{"rendered":"<p>Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. As\u00ed te ayudamos a que tus productos siempre est\u00e9n disponibles en el punto de venta.<\/p>\n","protected":false},"author":3,"featured_media":16558,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[755],"tags":[591,771,767,765,773,282,452,601,761,763,29,783,971,769,404,595,422,35,285],"class_list":["post-16323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pilares","tag-abastecimiento","tag-agotados","tag-conocimiento","tag-crosschannel","tag-distribucion","tag-growth-retail","tag-innovacion","tag-mercado","tag-multicanal","tag-multichannel","tag-omnicanal","tag-omnicanalidad","tag-omnipresencia","tag-quiebre","tag-retail","tag-stock","tag-suministro","tag-teamcore","tag-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Omnicanalidad: el gran desaf\u00edo del retail - Teamcore<\/title>\n<meta name=\"description\" content=\"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Omnicanalidad: el gran desaf\u00edo del retail - Teamcore\" \/>\n<meta property=\"og:description\" content=\"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\" \/>\n<meta property=\"og:site_name\" content=\"Teamcore\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-09T13:59:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-21T21:37:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"566\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Equipo teamcore\u00ae\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equipo teamcore\u00ae\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\"},\"author\":{\"name\":\"Equipo teamcore\u00ae\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/fe414aec49d25634c6180b6cc606f1c8\"},\"headline\":\"Omnicanalidad: el gran desaf\u00edo del retail\",\"datePublished\":\"2022-02-09T13:59:38+00:00\",\"dateModified\":\"2022-07-21T21:37:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\"},\"wordCount\":590,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png\",\"keywords\":[\"Abastecimiento\",\"Agotados\",\"Conocimiento\",\"Crosschannel\",\"Distribuci\u00f3n\",\"Growth retail\",\"Innovaci\u00f3n\",\"Mercado\",\"Multicanal\",\"Multichannel\",\"Omnicanal\",\"Omnicanalidad\",\"Omnipresencia\",\"Quiebre\",\"Retail\",\"Stock\",\"Suministro\",\"Teamcore\",\"Tecnolog\u00eda\"],\"articleSection\":[\"Pilares\"],\"inLanguage\":\"en-us\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#respond\"]}]},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\",\"url\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\",\"name\":\"Omnicanalidad: el gran desaf\u00edo del retail - Teamcore\",\"isPartOf\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png\",\"datePublished\":\"2022-02-09T13:59:38+00:00\",\"dateModified\":\"2022-07-21T21:37:07+00:00\",\"description\":\"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#breadcrumb\"},\"inLanguage\":\"en-us\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-us\",\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage\",\"url\":\"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png\",\"contentUrl\":\"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png\",\"width\":1000,\"height\":566,\"caption\":\"ImgPrincipal 1000X566 Mockup\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.teamcore.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pillars\",\"item\":\"https:\/\/www.teamcore.com\/us\/category\/pillars\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Omnicanalidad: el gran desaf\u00edo del retail\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#website\",\"url\":\"https:\/\/www.teamcore.com\/us\/\",\"name\":\"Teamcore\",\"description\":\"Retail simple y accionable\",\"publisher\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.teamcore.com\/us\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-us\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#organization\",\"name\":\"Teamcore\",\"alternateName\":\"Teamcore Solutions\",\"url\":\"https:\/\/www.teamcore.com\/us\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-us\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#\/schema\/logo\/image\/\",\"url\":\"http:\/\/www.teamcore.com\/wp-content\/uploads\/2020\/11\/logo-tc-azul.png\",\"contentUrl\":\"http:\/\/www.teamcore.com\/wp-content\/uploads\/2020\/11\/logo-tc-azul.png\",\"width\":731,\"height\":196,\"caption\":\"Teamcore\"},\"image\":{\"@id\":\"https:\/\/www.teamcore.com\/us\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/fe414aec49d25634c6180b6cc606f1c8\",\"name\":\"Equipo teamcore\u00ae\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-us\",\"@id\":\"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/916a9c7036d6e0b38d34bca72e249abbd6aee1d192f07f4ce5a5e61498eba8f8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/916a9c7036d6e0b38d34bca72e249abbd6aee1d192f07f4ce5a5e61498eba8f8?s=96&d=mm&r=g\",\"caption\":\"Equipo teamcore\u00ae\"},\"url\":\"https:\/\/www.teamcore.com\/us\/author\/equipo-teamcore\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Omnicanalidad: el gran desaf\u00edo del retail - Teamcore","description":"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/","og_locale":"en_US","og_type":"article","og_title":"Omnicanalidad: el gran desaf\u00edo del retail - Teamcore","og_description":"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.","og_url":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/","og_site_name":"Teamcore","article_published_time":"2022-02-09T13:59:38+00:00","article_modified_time":"2022-07-21T21:37:07+00:00","og_image":[{"width":1000,"height":566,"url":"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png","type":"image\/png"}],"author":"Equipo teamcore\u00ae","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Equipo teamcore\u00ae","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#article","isPartOf":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/"},"author":{"name":"Equipo teamcore\u00ae","@id":"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/fe414aec49d25634c6180b6cc606f1c8"},"headline":"Omnicanalidad: el gran desaf\u00edo del retail","datePublished":"2022-02-09T13:59:38+00:00","dateModified":"2022-07-21T21:37:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/"},"wordCount":590,"commentCount":1,"publisher":{"@id":"https:\/\/www.teamcore.com\/us\/#organization"},"image":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png","keywords":["Abastecimiento","Agotados","Conocimiento","Crosschannel","Distribuci\u00f3n","Growth retail","Innovaci\u00f3n","Mercado","Multicanal","Multichannel","Omnicanal","Omnicanalidad","Omnipresencia","Quiebre","Retail","Stock","Suministro","Teamcore","Tecnolog\u00eda"],"articleSection":["Pilares"],"inLanguage":"en-us","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#respond"]}]},{"@type":["WebPage","ItemPage"],"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/","url":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/","name":"Omnicanalidad: el gran desaf\u00edo del retail - Teamcore","isPartOf":{"@id":"https:\/\/www.teamcore.com\/us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage"},"image":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png","datePublished":"2022-02-09T13:59:38+00:00","dateModified":"2022-07-21T21:37:07+00:00","description":"Con Teamcore puedes implementar la estrategia omnicanal en tu negocio. Para que tus productos siempre est\u00e9n disponibles en el punto de venta.","breadcrumb":{"@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#breadcrumb"},"inLanguage":"en-us","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/"]}]},{"@type":"ImageObject","inLanguage":"en-us","@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#primaryimage","url":"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png","contentUrl":"https:\/\/www.teamcore.com\/wp-content\/uploads\/2022\/01\/ImgPrincipal-1000X566-Mockup.png","width":1000,"height":566,"caption":"ImgPrincipal 1000X566 Mockup"},{"@type":"BreadcrumbList","@id":"https:\/\/www.teamcore.com\/us\/pilares\/estrategia-omnicanal-el-gran-desafio-del-retail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.teamcore.com\/us\/"},{"@type":"ListItem","position":2,"name":"Pillars","item":"https:\/\/www.teamcore.com\/us\/category\/pillars\/"},{"@type":"ListItem","position":3,"name":"Omnicanalidad: el gran desaf\u00edo del retail"}]},{"@type":"WebSite","@id":"https:\/\/www.teamcore.com\/us\/#website","url":"https:\/\/www.teamcore.com\/us\/","name":"Teamcore","description":"Retail simple y accionable","publisher":{"@id":"https:\/\/www.teamcore.com\/us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.teamcore.com\/us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-us"},{"@type":"Organization","@id":"https:\/\/www.teamcore.com\/us\/#organization","name":"Teamcore","alternateName":"Teamcore Solutions","url":"https:\/\/www.teamcore.com\/us\/","logo":{"@type":"ImageObject","inLanguage":"en-us","@id":"https:\/\/www.teamcore.com\/us\/#\/schema\/logo\/image\/","url":"http:\/\/www.teamcore.com\/wp-content\/uploads\/2020\/11\/logo-tc-azul.png","contentUrl":"http:\/\/www.teamcore.com\/wp-content\/uploads\/2020\/11\/logo-tc-azul.png","width":731,"height":196,"caption":"Teamcore"},"image":{"@id":"https:\/\/www.teamcore.com\/us\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/fe414aec49d25634c6180b6cc606f1c8","name":"Equipo teamcore\u00ae","image":{"@type":"ImageObject","inLanguage":"en-us","@id":"https:\/\/www.teamcore.com\/us\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/916a9c7036d6e0b38d34bca72e249abbd6aee1d192f07f4ce5a5e61498eba8f8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/916a9c7036d6e0b38d34bca72e249abbd6aee1d192f07f4ce5a5e61498eba8f8?s=96&d=mm&r=g","caption":"Equipo teamcore\u00ae"},"url":"https:\/\/www.teamcore.com\/us\/author\/equipo-teamcore\/"}]}},"_links":{"self":[{"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/posts\/16323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/comments?post=16323"}],"version-history":[{"count":0,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/posts\/16323\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/media\/16558"}],"wp:attachment":[{"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/media?parent=16323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/categories?post=16323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.teamcore.com\/us\/wp-json\/wp\/v2\/tags?post=16323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}